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- INSIGHTS: 🔎 NASA is still ahead of the game. What are Durable Minds? And intentional imperfection.
INSIGHTS: 🔎 NASA is still ahead of the game. What are Durable Minds? And intentional imperfection.
From human to AI and the threads between, glimpse into brand strategy, tech, and the marketing scene. This is your window seat from 30,000 feet.
culture pilot
May 11, 2025
Space Just Got More Space Age.
Because Science.
BRAND SIGNAL
NASA may not get as much limelight as private space programs with loud tweets, but don’t let the low profile take anything away from their ongoing tech innovation.
It may be surprising to learn they’ve been influencing advances in AI for much longer than most realize. Commercial industries continues to be impacted by NASA’s work, which remains, in some cases, 15 years ahead of the game.
It makes one wonder if any NASA concepts have been “borrowed” by others with less oversight? We’re not pointing fingers.
This year in Q1, NASA announced major advancements in how intelligent machines make decisions in space – without needing constant human input.
Why should we care?
Those same autonomous systems NASA has spearheaded are already hitting commercial industries that impact us all: drones, supply chains, maybe even our next rental car.
At CULTURE PILOT
If we could give a piece of advice to anyone entering the workforce for the first time, and especially in current times, it would be:
Make time to build soft skills.
We’ve been talking about generational shifts for years – from behavior styles to economic expectations to the evolution of language itself. Culture Pilot chief strategist Geoff Nelson even spotlighted their recent awareness of themselves.
That’s why we’ve really enjoyed getting to know the executive team behind Durable Minds Everboarding. Their mission is to instill soft skills into everyday life – especially for the moments that matter most, like interviewing for a new job or navigating uncertain transitions.
Listen to one of their recent podcast episodes on the topic: Master the Art of Interviewing: Etiquette That Gets You Hired! →
In a way, they’re helping younger generations position their personal brands. And we love that symmetry between us.
GO TIME
Perfect is expensive.
Progress is profitable.
When you hit 80% confidence, move forward.
Test. Learn. Adjust mid-flight.
Just don’t stall on the runway.
(does anyone else feel attacked right now?)
YOUR TAKEAWAY
To all the moms launching missions every day – thank you.
We see you.
NASA may reach the stars, but moms built the launchpads.
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